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The Cadillac of cultural preservation: Architect Mark Baker unveils plans to convert a historic dealership into UNM鈥檚 new Route 66 research center

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Award-winning sa国际传媒官网网页入口 architect and entrepreneur Mark Baker has unveiled plans for the Route 66 National Research Center 鈥 a new, federally funded initiative of the University of New Mexico, which will serve as a global mecca for Route 66 scholars under the umbrella of UNM鈥檚 library system and its Center for Southwest Research.

Gracing the corner of University and Central 鈥 the old Route 66 鈥 the Research Center will house an archive of documents and materials related to the storied highway, including oral histories, and will host academic conferences. As Baker鈥檚 floor plan and renderings show, it will also feature an exhibition space and a bookshop.

The full scope of the Research Center鈥檚 activities will be determined by a future director, who has not yet been named.

This project is separate from the Route 66 Visitor Center. The Visitor Center, an unrelated initiative of sa国际传媒官网网页入口鈥檚 Department of Arts and Culture, is community-focused, whereas UNM鈥檚 Research Center is being planned and designed primarily to serve the needs of scholars.

A quartet of national nonprofit organizations 鈥 Research Route 66, the Route 66 Road Ahead Partnership, the Route 66 Consortium and the Route 66 Centennial Commission 鈥 have been teaming up over the course of three years to bring the center to life. The idea of a national research center was the brainchild of Research Route 66.

鈥淭his is a group of archivists, curators and researchers, representing 10 academic institutions and museums in the eight states along Route 66,鈥 said William Thomas, who heads the Route 66 Road Ahead Partnership and serves on the Centennial Commission.

Award-winning sa国际传媒官网网页入口 architect Mark Rae Baker talks to Logan about his plans to convert a historic 1950s Cadillac dealership into UNM's new Route 66 National Research Center. They also discuss the architectural significance of Route 66 and how Mark got into architecture, among other topics. For more information about the Route 66 National Research Center, check out Logan's recent business feature:

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UNM was selected due to its elite status as a Carnegie-classified 鈥淩1鈥 research institution and its prime location on one of the best-preserved segments of Route 66.

In turn, the executive director of UNM鈥檚 Lobo Development Corp., David Campbell, said Baker was selected as the center鈥檚 architect, in part, for his longstanding ties to the local community, as well as for his reputation of balancing historical preservation with architectural innovation. Lobo Development is UNM鈥檚 real estate arm.

A classic redefined

To create the new Research Center, Baker will transform the Galles Motor Company Building, a former Cadillac dealership.

鈥淭he building is important in itself,鈥 Baker said. 鈥淚t鈥檚 a 1956, mid-century modern (building) by William Burk, who was a fairly prominent architect.鈥

Burk designed the building 鈥渄uring an era when modernism was sweeping through the growing metropolis,鈥 according to a 2015 case study by Ryan Morton.

鈥淲ith its location on historic Route 66 and its dramatic glass and stone fa莽ade, the new dealership acted as a billboard for the automobile in mid-century sa国际传媒官网网页入口,鈥 Morton wrote.

Despite its cultural significance, Burk鈥檚 building found itself on the chopping block.

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Award-winning architect Mark Baker has been contributing to New Mexico鈥檚 architectural heritage for over 30 years.

鈥淯NM will potentially seek to demolish the original Galles building in the next few years,鈥 Morton wrote in 2015, 鈥渄ue to its lack of practical function for university use and operational costs.鈥

Ten years later, the building is getting a new lease on life, courtesy of Baker.

鈥淚t has some really wonderful architectural elements that we鈥檙e going to be saving, like all the glass on the south side, which I think is the signature for the building,鈥 Baker said. 鈥淚nside, there鈥檚 a vintage map, and it has this cool 1950s starlight ceiling that we鈥檙e saving.鈥

Baker added, 鈥淲e went through and did an audit and identified what鈥檚 contributing to the history and significance of this building, and we鈥檙e doing a very light touch.鈥

Campbell is thankful Baker is leaving so much of the original building intact.

鈥淲e believe this gives us the opportunity to preserve an important historical building in a way that鈥檚 historically appropriate,鈥 he said.

Baker has won praise for his renovations of other historic structures.

In 2016, he turned New Mexico Highlands University鈥檚 1905 Trolley Building into the site of a cutting-edge Media Arts program 鈥 a project that earned him four prestigious architectural awards, including New Mexico鈥檚 top honor for contemporary architecture, the Jeff Harnar Award. In 2017, he adapted John Gaw Meem鈥檚 Streamline Moderne-era building, 505 Central, for reuse as a food court and lofts. In 2020, his renovation of NMHU鈥檚 historic Rodgers Hall won him an American Institute of Architects award.

These adaptive reuse successes have prepared Baker for the Research Center project, his highest profile commission to date.

鈥楾he Course of Life鈥

While functionality and sustainability are Baker鈥檚 top priorities, a few artistic flourishes will make the building stand out.

On the exterior, Baker will install 鈥淭he Course of Life,鈥 an architectural feature consisting of a series of evenly spaced metal frames containing neon lights.

鈥淎s you go by, it really exemplifies that movement and that travel and that journey,鈥 Baker said. 鈥淚n a way, it鈥檚 a sculpture, but it鈥檚 part of the architecture.鈥

Like the repeated shapes of a Donald Judd installation, Baker鈥檚 enframed neon squares will appear to change angles as drivers glide past them, calling attention to the essential truth that everyone is a four-dimensional being.

鈥淚t鈥檚 an homage to the Route and its neon signs, but it鈥檚 also about the metaphor of Route 66,鈥 Baker said. 鈥淲herever you get on (Route 66), there鈥檚 a beginning, and there鈥檚 the end, and then there鈥檚 the journey in between.鈥

Sometimes that journey is fun, but not always. And while Baker鈥檚 鈥淐ourse of Life鈥 is eye-catching, its restrained, minimalist vocabulary seems intended to be emotionally neutral, capable of encompassing Route 66鈥檚 varied meanings for multiple communities.

One road, many stories

鈥淔or some people, Route 66 just represents the ultimate road trip,鈥 Baker said. 鈥淏ut for others, it was a chance to change their lives. People ran from the Dust Bowl in Oklahoma to find a new, better life.鈥

John Steinbeck portrayed such Dust Bowl refugees in his Pulitzer Prize-winning 1939 novel, 鈥淭he Grapes of Wrath.鈥

Campbell of Lobo Development said, 鈥淥ur history has uplifting, happy aspects, but it also has some very challenging aspects, (including) notions of what Route 66 did to Native American sites along the way.鈥

鈥淲hen I first got involved with this (Research Center), the 鈥楤arbie鈥 movie was just out,鈥 Campbell said. He had visions of 鈥減eople driving down the road in pink convertibles, maybe with roadside venues and drive-in movie theaters, in a very happy Westward movement.鈥

鈥淏ut if you watched 鈥楾he Green Book,鈥欌 Campbell continued, 鈥測ou learned that travel for African-Americans in the United States was a huge challenge, so much so that they had to write books so that African-Americans would know where they could stay along the road.鈥

The center aims to preserve these difficult histories, as well as more nostalgic ones.

Thomas of the Road Ahead Partnership and Route 66 Centennial Commission also emphasized the multiple narratives Route 66 encompasses.

鈥淚t helped win World War II by serving as the primary artery for transporting men and materials to the Pacific theater,鈥 Thomas said. 鈥淭hen it was used by many of those same soldiers as the way back home, leaving them with memories that motivated them to take their families on what became the great American road trip vacation during the 1950s and 鈥60s.鈥

鈥淚n the 1970s and 鈥80s,鈥 Thomas continued, 鈥渢he road became an object lesson of the sometimes negative impact transportation systems can have. Countless communities across it learned 鈥 the hard way 鈥 that the progress envisioned by the Interstate Highway System wasn鈥檛 progress for everyone.鈥

鈥淭alk to almost anybody, and they will have a Route 66 story,鈥 Campbell said. Himself included.

鈥淢y dad was in the military, and in 1969 we moved here from Kansas,鈥 he said. 鈥淎s we were coming through the Sandia Mountains on Route 66, it was July 20, 1969, and man was landing on the moon that day. So, we scurried into the first motel we could find and watched that 鈥榯he Eagle has landed鈥 on a grainy black-and-white television.鈥

The Route 66 National Research Center looks to honor the road鈥檚 history while contributing to its present development.

鈥淎s it now approaches its 100th Anniversary, Route 66 serves as an example of how everything old can be new again,鈥 Thomas said.

鈥淭owns and cities are embracing its spirit and using it to develop their local economies once more 鈥 following its original economic purpose from its genesis in 1926,鈥 he said.

Baker鈥檚 creative redesign of a modernist car dealership embraces this 鈥渆verything old can be new again鈥 spirit. With its thoughtfully considered architectural details, it endeavors to become a landmark in its own right, honoring sa国际传媒官网网页入口鈥檚 architectural heritage while embracing the future.

鈥淚t鈥檚 such an exciting project for me,鈥 Baker said, 鈥渂ecause I consider Route 66 the most significant and iconic of all the man-made structures in sa国际传媒官网网页入口.鈥